Beverage Buddy commercial

When Anthony Davis asked me to create and execute a commercial 
for his new product, Beverage Buddy,, 
I was immediately turned on to its creative potential. Here's a 
product that's easy to describe and lends itself to visual representation. 
How many of us have traveled on the Metro North, with our coffee cup 
hugged our bodies as we hunted for a cell phone, ticket, etc. with 
our other hand? The concept emerged. Two commuters, introduced via 
split screen end up sitting next to each other. Being that only 
one of them has the Beverage Buddy, they end up having a very 
different riding experience. Casting has been completed and 
production will begin later this week!

Check out the storyboard sample below.

Leave a Reply

Your email address will not be published. Required fields are marked *